2023 Toyota RAV4 Prime in Hamilton, ON

Toyota RAV4 Prime at Upper James Toyota

Sporty, convenient and ready for all, the RAV4 Prime represents the most exciting version of the RAV4 yet. Not only does it bring electrifying power to the model line, but it also presents the most powerful version ever. Use gas, plug it in or either one, the 2023 RAV4 Prime is truly an SUV for the modern driver. Explore across two trim levels of SE and XSE, here at Upper James Toyota.

Explore the RAV4 family here.

Browse the 2023 Toyota RAV4 research page here.


Exterior Features

Aggressive Styling

Stand out with the RAV4 Prime and its bold and aggressive look. The SUV features a long wheelbase and a wide track that provides a comfortable ride no matter where your journey takes you. Take it over rough terrain thanks to its high ground clearance and short overhangs that will keep you in charge.

Two-Tone Finish

The RAV4 Prime attracts attention with its unique styling thanks to its two-tone finish. Show off with its accented roof and body colour and let people see your true personality.


Dimensions 2023 Toyota RAV4 SE AWD
Length - mm 4596
Height - mm 1702
Width - mm 1854
Wheelbase - mm 2690
Ground Clearance - mm 180

Interior Features

Elegant Interior

The RAV4 Prime promotes a luxurious interior that will keep you comfy no matter the environment outside. Not only are the best materials used inside, but the cabin opens up with terrific spaciousness for both passengers and cargo. Its seating is of a specific highlight thanks ot and 8-way adjustable driver seat, drier memory, as well as heated and ventilated functionality.

Paddle Shifters

Feel like you’re on the racetrack with the RAV4 Prime’s steering wheel-mounted paddle shifters. Find them available on the Prime Premium Technology package.

Dimensions 2023 Toyota RAV4 Prime
Headroom - mm (front/rear) 991 / 1016
Legroom - mm (front/rear) 1039 / 960
Shoulder Room - mm (front/rear) 1468 / 1433
Cargo Capacity L (cu.Ft.) 949 / 33.5
Seating Capacity 5

Performance & Efficiency


Don’t confuse this electric vehicle for having any lack of power, it’s the complete opposite. The hybrid powertrain features a 2.5L, 4-cylinder Atkinson-cycle engine, which produces 302 net horsepower.

EV Range

The EV mode of the RAV4 Prime can take you across 68 kilometers on just a single charge, only using its electric power. This means no need to fuel up at an expensive gas station.

Electronic On-Demand All-Wheel Drive

The RAV4 Prime is a true SUV built for the demands of life in Canada. The standard Electronic All-Wheel-Drive system allows you to tackle slippery highways or off-road terrain with eae thanks to its advanced AWD system.


Toyota Multimedia System

The Toyota Multimedia system is what keeps you connected to your RAV4 Prime and the world around you. Explore features such as:

  • Safety Connect
  • Service Connect
  • Remote Connect
  • Drive Connect

XSE Premium Technology Package

Are you looking to add on even more tech features to your RAV4 Prime journey? Look into the XSE Premium Technology package, which adds on the following:

  • Bird’s eye view monitor
  • Head-up display
  • Kick sensor power back door
  • Intelligent clearance sonar
  • Heated & ventilated driver and front passenger seats
  • 120V outlet


Toyota Safety Sense 2.5

Toyota is known for safety, and the RAV4 Prime is no different, coming stocked with all that makes the Toyota Safety Sense 2.5 system one of the best in the business. Browse these highlights of the advanced suite, and know you’re covered in every situation:

  • Pre-Collision System
  • Intersection Support & Emergency Steering Assist
  • Lane Departure Alert
  • Lane Tracing Assist
  • Automatic High Beams

8 Airbags

You’ll be protected on all sides thanks to the 8 airbag system in the RAV4 Prime. Find airbags placed in the following locations:

  • Dual stage for driver and passenger
  • Driver knee
  • Passenger seat cushion
  • Front & rear side curtain

What’s New on the 2023 Toyota RAV4 Prime?

Find some upgrades on the RAV4 Prime, including a new standard on-board charger, as well as some further tech improvements with a bigger available touchscreen and digital screen displays.

2023 Toyota RAV4 Prime Trim Levels

Front side view of 2023 Toyota RAV4 Prime SE


Starting at $53,767.14*

Highlighted features:
● 8-way power driver seat
● Wireless Apple CarPlay, Android Auto
● Smart key system
● 8-inch Toyota multimedia system

View New RAV4 Prime Inventory
Front side view of 2023 Toyota RAV4 Prime XSE


Starting at $58,607.14*

Highlighted features:
● 19-inch alloy wheels
● Power moonroof
● Digital display rearview mirror
● Wireless charging

View New RAV4 Prime Inventory

Enter a new era of the RAV4 with the RAV4 Prime. If you’re looking to buy this vehicle, or just have a few questions, our Upper James Toyota team is standing by to assist. Be sure to book a test drive to truly get to know the 2023 RAV4 Prime.